Analytics Advisory Group
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Cross & Up-Sell Analytics Capabilities

There is a growing need among lot of our retail clients (and their customers) to improve business outcomes such as
  • Increase cross and up-sell of products and services
  • Determine right “Next Best Offer” to right person and optimize marketing spend
  • Promotion programs (what items to promote or not, with what other items)
  • Improve loyalty and retention by increasing the “stickiness” of the customer
  • Product placement (both in brick-and-mortar stores, as well as online)
  • Product bundling (e.g. McDonald’s Happy Meal)
  • Optimize supply chain (new item, not-so-selling items to determine bundling etc.)


​Drivers for this include:
  • Increased competitive pressures
  • Need for Market differentiation
  • Need for tighter coupling between strategic objectives and the outcomes achieved
AAG can provide incremental, cross & up-sell Analytics capabilities to you and/or your existing customers.

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  • HOME
  • Services
    • Advisory
    • Consulting
    • Training
    • Workshops
    • Career Coaching & Mentoring
  • Industries
    • Healthcare
    • Insurance
    • Retail
    • Financial Services
    • Telecommunications
    • Education
  • Success Stories
  • About US
    • Analytical Approach
    • News
  • Contact Us